Berlin-based indie-pop sensation Cloudy June has joined the prestigious ranks of Vevo’s DSCVR Artists To Watch for 2025, a recognition reserved for artists poised to break through to mainstream success. As part of this honor, Cloudy June has released two exclusive live performances of her tracks, “Big Girls Don’t Cry” and “Kiss ‘N’ Tell,” shot for Vevo’s celebrated DSCVR program.
Now in its eleventh year, Vevo’s DSCVR Artists To Watch is a meticulously curated campaign spotlighting emerging talent from around the globe. Each artist featured is given the opportunity to create bespoke live performance videos, adding an intimate and high-quality dimension to their visual repertoire.
“It’s an incredible honor to be chosen as one of Vevo’s Artists to Watch,” Cloudy June shared. “Working alongside the talented team on set to bring this vision to life has been one of my favorite experiences ever. I’ve always dreamt of making music that people listen to all over the world, so being invited to London to be a part of this iconic series, which has showcased so many amazing artists before, feels truly special. Thank you for having me!”
A Launchpad for Global Stardom
Vevo’s DSCVR Artists To Watch is known for propelling careers, providing artists with critical exposure through Vevo’s extensive network. The program combines expert curation with global promotional support, helping artists gain traction through playlists, editorial features, and a growing visual catalog.
“Our annual DSCVR Artists To Watch list epitomizes the curatorial expertise and editorial support Vevo offers emerging artists to help them break through,” said JP Evangelista, SVP, Content, Programming & Marketing at Vevo. “The selection process for this predictive list requires a mix of art and science. In addition to our analysis of trends and data, our tastemakers rely on their musical instincts to identify unique talents. These exclusive live performances help build a robust visual presence for each artist.”
Cloudy June’s inclusion reflects not only her talent but her unique blend of influences. Vevo’s Programming & Label Relations Manager in Germany, Leah Marie Walterscheid, praised the artist: “Cloudy June stands out! She nailed the shoot and made performing look effortless. Her metal and rock background mixed with her pop sensibility give her the ability to switch things up. She has carved out her own lane, and I can’t wait to see to what heights it takes her next!”
A History of Musical Greatness
Vevo has a rich tradition of introducing new talent to global audiences. Alumni of the DSCVR Artists To Watch program include some of the most celebrated artists of the past decade, such as Sam Smith, James Bay, Billie Eilish, Ice Spice, and Chappell Roan, the latter being named Vevo’s DSCVR Artist of the Year for 2024.
As Vevo continues to spotlight emerging talent, Cloudy June’s star is clearly on the rise. With her unique sound, dynamic stage presence, and undeniable global appeal, she is poised to join the ranks of Vevo’s greatest success stories.
About Cloudy June:
Born and bred in Berlin’s Schöneberg district, Cloudy June is inspired by countless genres and musical spheres, leading to the creation of her very own definition of Pop. Between early guitar lessons and underground music finds, Hannah Montana and Berlin’s rap scene, Stoner Rock and Courtney Love, Lana Del Rey, Frank Ocean and various Death Metal bands, she dipped her toes into music of her own at age nine with her first song and later sang in a metal band. She officially launched her solo career in 2020 with “High Waist to Hell,” followed by her 2022 smash “FU In My Head” which garnered millions of streams and made her an international newcomer sensation. Following a major deal, two acclaimed EPs, various trips around the world, and dozens of sold-out shows across Europe, her debut full-length album, Crazy Woman, is finally here.
